Alexander Wang
F/W 2017 - F/W 2018
Fall Winter 2018
For this season, we created a collection inspired by Female CEO’s. Chrome molds inspired by luxury car emblems were created and said boldly: CEO. A fictional world was created and branded - AWG (Alexander Wang Global) — to accommodate a world run by female CEO’s. Everything from reflective credit card graphics, belts, jewelry, sunglasses, and heels were customized, and the branding extended to social media videos and more. For menswear, an additional message of Moguls Only, played on the idea of luxury.
Spring Summer 2018
The world of Alexander Wang Global, or AWG, was created. A fictional world inspired by 1980s news cycles, advertisements, and fake sponsorships was incorporated into every aspect of the season.
New York Post x Alexander Wang
An iconic collaboration with the New York Post and Page Six allowed us to dig into the publications historic archives, bringing back articles of New York City’s past. I led the archival research as well as designed the collection, incorporating the brands name and logo with woven patches and engineered prints.
Menswear Fall 2017
Custom camo prints made from leaves sourced in NYC parks and reimagined 80s sports car graphics.
